WBJ:
Your experience in CRE goes back to the times before LCP entered the Polish
market. What attracted you to the company?
Krystian
Modrzejewski: I would
say there were two main reasons for joining LCP. Firstly, it was an
opportunity to manage a diverse real estate portfolio. It seemed attractive and
challenging at the same time. Secondly, LCP is and was one of the biggest
private equity funds in Poland, which guarantees quick decision-making
process and provides great potential for the development of business. What’s
more, it’s a family business with long-term investment plans. The majority of
properties that were acquired decades ago remain in the LCP portfolio today.
The organization is neither oriented towards quick profits nor selling its
properties at an enhanced price just a few years after investment. Instead, it
provides management of its real estate, continuous support for the tenants, and
care for the consumer needs.

Retail parks
and small business units, in which you invest, are said to address the needs of
local communities and consumers. How so?
LCP invests
mainly in retail parks and standalone supermarket units which are conveniently located
throughout Poland, and in warehouse and office projects, called SBU. Small
business units, although relatively new in this part of Europe, will be another
pillar in the company’s portfolio. Projects of this type proved successful in
France and England. SBUs will be developed under the name Multiparcs – a warehouse
and office complex with a module area of 200-1500 sqm along with an office
part. They are located on the outskirts of larger cities and are easily accessible
by car or even by public transport. Thanks to functional technical solutions,
SBU facilities can be easily adapted to tenants from various industries:
service, commercial, distribution, warehouse, and production. Furthermore, with
the high standard of finish, they can also act as online shop storage (such as
Dailyfruits in Wrocław) or showrooms. It is an attractive and convenient alternative
for small enterprises to locate their business in a modern environment. Demand
for both retail parks and SBU projects is increasing as they continue to meet
the needs of consumers and retailers.
A
HopStop in Siedlce is yet another recently added project on your list of retail
parks in Poland.
That’s right. The retail park in Siedlce is a
great example of a modern, conveniently-located commercial estate. It’s in
close proximity to a newly-built family housing estate and contains such shops
as Lidl, Rossmann, Media Expert, and an Orlen petrol station. Those are the
shops that stock a range of everyday necessities and provide FMCGs. The retail
park segment continues to expand in Poland despite the Covid-19 outbreak and
related lockdowns, similarly to the convenience shops situated on the ground
floors of apartment buildings.
Those
small-format retail complexes legally don’t classify as shopping malls – therefore,
they will remain open even during a strict lockdown.
That’s
probably the most resilient type of retail estate during the Covid-19 pandemic.
They’re either within walking distance or easily accessible by car and with
ample outdoor parking space. They offer direct store access, and therefore,
relatively low consumer density – that means safer shopping. From a retailer’s
perspective, retail parks are an affordable alternative to city center shopping
malls or high streets where the rent would be higher. These are the main
reasons why we plan to invest €150 million to €200 million over the course of
the next two years.

Would
you then say that large-scale shopping malls will sooner or later cease to
exist in the real estate market?
I doubt it.
Shopping malls have a specific role to fulfill in society. Aside from sheer
transactional business, they function as a meeting place for friends, a source
of inspiration for gift shopping and family entertainment spots. Online
shopping isn’t capable of catering to all those needs. Shopping centers are and
will be part of the lifestyle of young people. The pandemic burdened the
shopping mall sector heavily, though.
Speaking
of e-commerce, according to a report from Accenture, about 20 percent of Poles
turned to online shopping for the first time in their lives during the lockdown.
Do you expect they will come back to the stationary shops?
Online and
stationary shopping work best in tandem. It’s all about the synergy. Let’s look
at the retail companies that had begun selling their products online years
before the pandemic broke out. They keep their brick-and-mortar shops regardless
and customers continue to enjoy shopping in person, trying things on, seeking
advice from sales assistants just like they enjoy buying online. It’s the experience
factor that pulls us to the malls. What’s more, the support of digital
transformation in the retail area is truly bonding the online and offline experiences,
allowing us to interact with brands virtually in-store and at home. However, we
will still meet key needs in traditional stores, which Retail Parks are the
optimal representative. The blurred borderline between online and offline
shopping will continue to trend in 2021 and beyond with each addressing various
needs of retailers and customers.
How
different is the Polish commercial real estate market compared to the British one?
When it
comes to the sectors and the spectrum of real estate types, we are catching up
with the trends visible in the West. Having said that, we have our specific Polish
mentality and we much more enjoy shopping as an experience and part of our
lifestyle. As for SBUs, they are very popular in the UK and our plan is to
introduce them more broadly into the Polish market.
We
talked about the transformation in retail. What changes can we expect in the goods
delivery sector?
Many
delivery chains are still recovering from the impact of the pandemic. This
pushed businesses to explore new solutions that could otherwise be considered
well ahead of time. I’m talking here about self-driving delivery vehicles that
are being introduced and tested in several places across the globe. Such autonomous
pods can deliver anything from medicines, clothes, and groceries through the
post. Driverless trucks have started to emerge in the freight network. That’s
particularly advantageous when finding ways to reduce the risk of virus
contraction or battling driver shortage. However, these solutions seem dehumanized
and hinder the personal contact between the customer and the seller. That is an
issue especially now that we become more and more alienated in our technologically-advanced
society. People need contact with others and this is even more visible during
the pandemic.

Did the
pandemic-induced recession forces you to stall any investment projects?
Yes, we’ve
held off any investments in the office real estate sector. It’s hard to predict
the demand for office space in the near future. In the other sectors, however,
we are not slowing down. We have very ambitious acquisition plans in both the retail
park and the supermarket sectors. We are currently opening the first SBU
project in Bydgoszcz [northern Poland] and have started the construction of a
similar project in Zabrze [southern Poland].
Do you
plan to invest in healthcare real estate in the near future?
We’ve
considered such a project quite recently and may explore this further at some
point again.
Evolution
of retail parks
Standard
retail parks were originally visited for quick purchases of necessity goods.
Tenants who
previously occupied large shopping malls have started moving to retail parks.
They want to be closer to their customers and take advantage of the more
frequent footfall generated by discount food operators compared to large
shopping centers.
Retail
parks continue to expand and evolve. New functions have been added to standard
retail parks (e.g. gyms, beauty salons, parcel lockers, medical centers, food
track parks or restaurants) in response to their local community needs and
expectations.
Retail
parks withstand the pandemic lockdown. They continue to be a versatile option
for businesses at a lower rental rate and with convenient access for customers.